Recruiting [Hired] SFOC Head of Communications 2022-08-05

 Organization description 

 

Solutions for Our Climate (SFOC) is an independent policy research and advocacy group that aims to make emissions trajectories across Asia compatible with the Paris Agreement 1.5°C warming target. SFOC is led by legal, economic, financial, and environmental experts with experience in energy and climate policy.  

 

Since its founding in 2016, SFOC has led strategic campaigns on coal power phase-out, renewables, and climate finance. More recently, we have expanded our work beyond the power sector, establishing oil and gas, legal, steel, and land-use programs, with plans to cover maritime transportation and methane emissions. SFOC’s effectiveness comes from its extensive digital and media communication, legal strategy, political network, and leadership among grassroots campaigns. SFOC has grown from an organization of zero staffers to more than fifty staffers within five years.

 

Job description  

 

We are looking for a talented candidate       with experience in digital and conventional media content strategy responsible for setting up the SFOC communications strategy. The Head will lead SFOC’s currently fifteen-person communications division, which is planned to expand to a group of more than twenty-five staffers within a year. The division consists of five sub-units, respectively responsible for digital communications, international media communications, Korean media communications, and Korean NGO liaison. The Head will report to the CEO and will need to collaborate closely with other divisions in SFOC, including power, diplomacy, climate finance, and operations departments, and coordinate with international or Korean partner organizations. The Head is expected to craft a persuasive and creative content and campaign marketing strategy, including by using storytelling for social media and press media, to be up to date on local and international climate issue and to make an action.

 

Key responsibilities:

 

  • Supervising currently four work units in charge of SFOC’s digital communications, international media communications, Korean media communications, and Korean NGO liaison
  • Stabilizing SFOC’s nascent branding communications strategy and establishing a team to lead this work
  • Providing directions to the evolving and unique narrative of SFOC, making what we do and why we do it plausible and accessible
  • Setting clear marketing objectives
  • Increasing awareness and building innovative educational initiatives to maintain a competitive edge in the climate crisis and zero carbon emission
  • Designing, implementing and optimizing scalable marketing processes and funnelling that result in growth
  • Work with other internal departments to ensure marketing objectives are aligned with overall company goals
  • Collaborate and lead across the organization, representing the voice of the mass public and press; bringing marketing insights to cross-functional stakeholders across product, target customer experience, development, and executive leadership
  • Analysing marketing data to develop insights and make informed decisions on areas for optimization

 

Qualifications 

 

  • Bachelor’s degree or equivalent experience, preferably with marketing and brand communication background, and an interest in national and global issues
  • Strong organizational skills that reflect the ability to perform and prioritize multiple tasks seamlessly, with excellent attention to detail
  • At least 10 years of experience in content marketing and brand strategy
  • +5 years of experience in leading creative teams and coaching staffs for upper-level management in a corporation or non-profit organization
  • Strong interpersonal skills and the ability to build relationships with stakeholders, including staff, and external partners
  • Proficiency in Windows, including MS Word, Excel and PowerPoint
  • Adaptable to digital marketing tactics including display/re-targeting, social media (including Facebook, Instagram and Twitter), PPC, and SEO
  • A marketer with a proven track record creating complex customer journeys and using marketing automation strategies to achieve results. Experienced in developing campaigns that acquired and nurtured new customers through engagement and retention tactics
  • Highly data-driven and skilled in using experiments to optimize programs and campaigns
  • Native Korean and proficient in English, with excellent written and verbal communications skills